Microplastics - The Hidden Beauty Ingredient

9/10 beauty products contain microplastics that not only raising environmental issues but also skin health issues as well. An explicit research by Plastic Soup Foundation revealed that 9 out of 10 beauty products contain microplastics that we as consumers are using regularly, such as cleansers, facewashes, toners, and moisturizers. Microplastic in skin care is becoming a huge concern that Germany and Korea had to ban its use in cosmetic formulations and Europe is at the edge of banning it to. And if that’s not alarming enough, how about this one - some products contain UP TO 87% of microplastic content only. Yes, that’s true! Paying tons to get plastic filled containers does sound fascinating, no? Well brands do make it sound like that.

Microplastics meaning liquid synthetic polymers that often go unnoticed by naked eyes but play a significant role in deteriorating our health and environment. They are widely used in various beauty products, be it skin care, hair care or even makeup. There are several types of microplastics that are used in beauty products for different reasons. One of the most common reasons being its affordability and availability. They serve as cheap bulking agents and are readily available. Some of the microplastics are used for their exfoliation and binding properties. See, they sound harmless and an extremely crucial part of a skin care’s ingredient list. Isn’t it? The complicated names given to these disastrous ingredients does make them sound so promising, but are they really harmless? A big NO! They are one of those nightmares that kills our real life dreams, dream to achieve that korean glass skin, only to discover that south korea has banned the use of microplastics from their beauty products. Disappointment? Well, we got you!

The use of microplastics raises critical concerns about its impacts on our health and the environment. When applied, it forms a film-like layer on your skin, which not only clogs pores but also restricts skin's natural ability to breathe - even oxygen cannot pass through, do you think all those fancy ingredients pictured on the bottle will? Only right answer is no. Microplastics in skin care products can cause major damages to our skin, as it has the potential to penetrate in the skin and cause disruptions internally, such as hormone disruption and blood contamination.

Furthermore, microplastics can also affect our hair health. In hair care products, microplastics can contribute to residue build up on your scalp and strands. This build up can weigh down your hair, making it appear dull, greasy, and lacking vitality. Over time, this can impact the overall health and vibrancy of your hair, diminishing its natural resilience. Microplastic in makeup is a threat to our health too, although makeup is washable but there are chances that our skin can soak in the chemicals (including microplastics) and damage our skin by making it sensitive, itchy and red.

Mr Nitin Jain and Mr R C Jain recognised these challenges and gaps that existed in the beauty industries and took a revolutionary step to bridge this gap. By introducing India’s First Beauty Brand with 100% Microplastics Free Formulation Products. At La Pink, our aim is to help consumers combat their routine problems and contribute to a healthier society by offering cosmetics without microplastics. Our promise is to continue making 100% Microplastic Free Formulated luxury beauty products accessible to global consumers by bringing innovative technologies, best natural ingredients sourced from different parts of the globe at an affordable price. We promise to be transparent, authentic, and trustworthy- A brand that is meant for consumers; and built by consumers only.