Makeup products that you apply regularly contains 87% liquid plastics! Which means that you are only putting a coat of plastic on your skin. If this doesn’t feel alarming, think about why you feel a need to put on a skin care product every single day? Why doesn’t the skin feel as good without any such products? These are the questions that you should be asking yourself and raise them in front of your favourite beauty brand. Are really bridging the gap between a healthy skin and stressed skin? Or are they just addressing the pain point and creating an illusion of natural ingredients will vanish the pain? Think again, what is the fundamental nature of plastics? To hold something and do not let go. Now visualize you are allowing it to penetrate your skin. In a nutshell, if you want the natural ingredients to work, you need to go with a type of skin care that has no poly… inside. We will be discussing the need of having microplastic free beauty brands in India. Let us go!
When discussing microplastic in skin care, microplastic in face wash, or microplastic in makeup, the internet generally discuss the impacts on environment when such products rinse off. But what about while they are doing their dirty work on their skin? One of the prominent reasons why this happens is because the majority of the product is nothing but plastic. The product just acts as ice to a burning part, it doesn’t heal the wound, it only makes you temporarily feel good.
If there was such a tube of goodness which, after one use can heal your wound, and on the other hand there was an ice pack which can give temporary relief, you wouldn’t be a fool to choose an ice pack.
Same is the case with cosmetics without microplastic vs with microplastics. One of the dark truths of business is keeping the audience hooked, and there comes the cheap game of microplastics.
Microplastics are liquid plastics or tiny synthetic polymers, often used in liquid form for various reasons in various products. Reasons being, viscosity enhancement, cheap bulking agent, and a binder. They are not only harmful to your health and skin but also to the environment. That is the reason countries like Germany and South Korea have participated in microplastic free cleanup and banned the use of microplastics.
(Let’s burst a myth, rinse off products, let’s say microplastic in face wash is harmless - completely untrue, Maybe to the skin they may not be directly harmful, but to the environment and then health - it is a cycle! They are as deadly.
We need microplastic free beauty brands which take into account - microplastics in makeup too for various not only environmental concerns but also skin and health.
Microplastics can cause damages on various different levels, from mere skin irritation and inflammation to barrier and hormone disruption.
- Skin Irritation: Some products give skin irritation, and we think of it as some sort of great chemical reaction happening on our skin that will just immediately transform us. But it is absurd to so many levels, chemical additives and preservatives used in conjunction with liquid microplastic cause this irritation and redness.
- Barrier Disruption: Microplastics can penetrate into our skin and disrupt skin’s natural barrier. They may be inert but can easily carry external contaminants and infuse them in blood streams.
- Skin Cancer: We are all aware of the distruction chemicals present in plastics such as phthalates and bisphenol A (BPA) can cause to our body. Microplastic is just doing the same entering our body through different pathways! It is just as dangerous as having to drink hot cup of coffee in a plastic bottle, scary right?
- Bioaccumulation: a rising concern about the bioaccumulation of microplastics and the chemicals that they carry can accumulate in human tissues, which can potentially clog the skin and hair which will eventually prohibit it from breathing.
(Scary Fact: Babies ingest 10 times more microplastics than adults, and fragments of it are found inside them before even making an entry to the world)
What the experts are saying?
As per the testing conducted by Toxics Link, an Indian government organization, it was found that many of your favourite ‘natural’ and ‘organic’ brands are using microplastics in alarming quantities while their communication to the consumers is being natural or organic brands. As per the same research ‘Dirty Cleanser’ it was also concluded that microplastic does equal harm to the skin as to the environment.
Microplastic is only harmful and of no good use, and there are some really good plant based alternatives available but no one was really ready to bring that revolution, that’s when La Pink’s founder Mr. Nitin came to our rescue and addressed these problems with their revolutionary range of microplastic free formulations!
With a year full of research on each ingredient in use, their clinical dose that is suitable for all skin types, La Pink has come to bring a revolution in the beauty industry.
Was the change really needed?
One and only right answer would be YES! It was a necessity, considering the change in lifestyle nowadays, it wouldn’t be difficult to grasp that there is anyone who does not have a skin care regimen. It is just so disturbing to see the amount of plastic we consume despite so much awareness of its harm! There is still a huge knowledge and awareness gap to be bridged about the consumption of plastic through personal care products.
Does the brand know about this issue of microplastic in skin care? Also YES, they are definitely aware of the ratio of microplastics in use. But they are yet to discover the alternatives that can be used.
Can they make changes? Yes, but it is going to take a lot of time and resources. Plus, one thing that cannot go unconsidered is that, the products that are already manufactured and are circulating in the market are in crores, no one is willing to just dump them overnight.
Are things ever going to get fixed? Again a yes! 5 years down the line when everyone get aware about microplastics and their harmful impacts, things will change. Movements like #SayNoToMicroplastics are going to bring this revolution to life.
Rise of microplastic free skincare:
Nowadays people are keen on making informed choices, just like the awareness against parabens grew like fire among the consumers, a backlash of microplastics will be visible in near to no time. One important step to inculcate is, raising awareness! In the era where people prefer skin-loving ingredients, microplastic will serve as a big red flag!
All it needs is the awareness to spot the signs of red flags. Movements like #SayNoToMicroplastic is going to be a great initiator to bring this revolution to life.
Rise of Microplastic free skin care and makeup brands will encourage the inclusion of natural ingredients, which are known to be harmless and way more effective, that too for all skin types!
Such rise of microplastic free beauty brands will also address the importance to make conscious choices and not fall in the trap.
But here’s a catch, why should you wait and suffer for that long? No one would want that right? If we are paying for something, we expect it to benefit us not harm us right?
Don’t wait any longer! With La Pink’s 100% microplastic free formulation, get your concerns fully addressed and resolved.